DENVER – February 11, 2021 – Pidj.co, a nationwide provider of business texting services, announced its official launch and the availability of its flagship messaging, marketing and customer engagement platform, which enables businesses to use their existing business phone numbers to connect with customers instantly via automated and two-way text messages on their mobile devices.
Pidj.co is the latest venture for communications industry veterans and business partners Erik Drumm and Jeff Beck, who serve as CEO and President, respectively. The two entrepreneurs own multiple companies and are former owners of YipTel, a Unified Communications as a Service (UCaaS) provider that sold to Broadvoice in 2018. While at YipTel, the executives added business texting technology from startup Pidj into their lineup and quickly saw the business potential for the new service. Two years later, they decided to buy in as majority owners. Pidj founders Brandon Elwood and Jared Davis remain co-owners and oversee business development and technology, respectively. “We saw the addition of Erik and Jeff as a big advantage for Pidj,” said Elwood. “Their experience and connections are exactly what we needed to accelerate the growth of our business text messaging company.”
The new company, Pidj.co, is announcing the immediate availability of its business text messaging platform, which gives businesses a way to reach customers where they live – on their mobile devices. “Texting is changing the way businesses interact with their customers,” said Drumm. “It gives companies the chance to create an instant and personal connection with customers for sales, delivery and support. That’s everything in our digital-first world.”
Pidj.co’s business text messaging platform is ideal for customer notifications, promotions and live interactions, such as:
- Appointment Reminders
- Delivery Tracking
- Customer Surveys
- Marketing Drip Campaigns
- Sales Inquiries
- Customer Support
“Texting is an integral part of successful business communication, customer service and marketing,” said Drumm. “Text messages get read – it’s as simple as that. Texts won’t be ignored, and the data on text messaging proves that out.”
Gartner research shows text messages have, on average, a 99% open rate and a 45% response rate — all of which are significantly higher than with traditional communications methods using voice calls, voice mail and email.
“Consumers are so used to the convenience of texting, they now expect to be able to text the businesses they work with,” said Beck. “In fact, some businesses are getting texts now and don’t even know it. With the Pidj.co solution, they can quickly text-enable their existing business phone numbers and start interacting with customers today.”
Pidj.co’s business text messaging platform enables texting on an existing landline, VoIP, or toll-free telephone numbers, allowing organizations of all sizes to communicate directly with their customers using an intuitive web-based portal.
Pidj.co Business Text Messaging Platform Capabilities
The platform automates both outbound and inbound text messages, including:
Send a broadcast of text messages to a targeted list of contacts
Automate texts to be sent at a specific time for reminders and follow-up
Schedule texts at predefined intervals to targeted contacts
Handle inbound messages with automated responses or actions
Engage in two-way text conversations in real time